DECA
What is DECA?
DECA is a student organization of marketing students. It is a basic component of a Marketing Education program which supports and enhances related school based and work based learning .
DECA provides students with skills and knowledge to succeed in the new global economy.
DECA is a local, state and national organization of goal-oriented youth with career interests in marketing, management and entrepreneurship.
DECA's Mission Statement
The mission of DECA is to enhance the co-curricular education of students with interests in marketing, management and entrepreneurship. DECA helps students develop skills and competence for marketing careers, build self esteem, experience leadership and practice community involvement. DECA is committed to the advocacy of marketing and the growth of business and education partnerships.
What are the Benefits of DECA?
Enables students to achieve high academic and occupational standards.
Develops meaningful partnerships.
Links school based learning to the real world of work and family.
Motivates youth to become better students and productive citizens.
Develops school and community leaders.
Enhances student self-esteem and self-confidence.
How is Wisconsin DECA Organized?Local chapters are formed with marketing educators serving as advisors.
Chapter members develop goals, objectives and activities related to the marketing curriculum.
Members participate in local, district, state and national activities.
State leadership is provided by educational consultants at the Department of Public Instruction.
State Officers develop goals, objectives and activities for student involvement.
Board of directors composed of teachers, students and state staff set policies and provide direction.
State leadership provides opportunities for creative expression, leadership development, career enhancement and personal development.
State leadership provides leadership for regional and national activities.
How Does DECA Enhance School-To-Career Transition?DECA serves as a vehicle to transition students into their life's career.
DECA helps to develop a world class workforce.
Students learn how to communicate in real world situations, solve problems and work in teams.
Students gain respect for the dignity of work while developing high standards.
Business people involved with DECA can:
capitalize
on access to some of the best prepared employees,
improve
the relevance of the curriculum in the educational system,
make
a difference in the lives of individual students,
serve
as a positive role model, mentor or training sponsor.
Partnerships between businesses and DECA are win-win experiences:
business
people renew their faith in young people and gain personal satisfaction,
students
gain a positive image of business and business people,
students
see relevance of school and work,
students
make informed career decisions,
marketing
educators align their curriculum to the real world.
General Information
Date Established: Formed on the national level in 1946 and on the state level in 1965.
Tagline: Developing Future Leaders for Marketing, Management and Entrepreneurship.
Logo: DECA Diamond with description "An Association of Marketing Students".
Membership: 9600 members in 120 local chapters in 2001.
Tax Exempt 501(c)(3) organization.
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